Who what where

Lelook is a fashion trend observatory created in Barcelona in 2007 which uses the Internet and its online magazine as its main channel of expression.

Carole Touati and Igor Sado are the co-founders and both responsible for this platform which they also use to advise companies on promoting themselves through Internet content and to provide them with some counselling about fashion and trends.

In their effort to always be ahead of the latest news and developments related to fashion and trends, Lelook collaborate with a number of fashion media and fashion professionals on a variety of interesting projects such as fashion films, fashion weeks, fashion events, streetstyle and trend reports, and travel throughout Europe and the rest of the world to observe and then comment about what they’ve seen and experienced on this very website.